Alexis Gaujoin
Creative Copywriter
WorkEmporio Armani - Power Of You
Ysl Beauty - Or Rouge
Emporio Armani - Stronger With You
Ysl Beauty - Pure Shots
Valentino - Born In Roma
Ysl Beauty - Black Opium
Lacoste - Timeless
Ysl Beauty - Mon Paris Floral
Mon Paris Floral
The trail of desire. Two mad lovers. A burning love, lingering in the air through an ethereal floral trail.
As they take over the iconic streets, Paris blooms in response.
Wind, lights, and vertiginous motion blur reality into something more intense, more sensorial.
Role/ Concept & Copywriting
Film
Photo
B Content - Cushion
Agency/ BETC Étoile Rouge
Creative Direction/ Jasmine Loignon
Art Direction/ Jean-Charles Guillet, Julie Richard
Copywriting/ Alexis Gaujoin